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The problem agency pricing is opaque proposals vary wildly even Agency Pricing Enough Understanding A Reasonable Benchmark Rates Because for identical scopes you ll see 5 000 month quotes next to 25 000 month quotes for full service digital marketing what s reasonable depends on six variables agency size service scope your industry contract length team seniority and pricing model.
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A reasonable benchmark is 3 5 return on your agency investment within 12 24 months 10 Proven Agencies Hiring Budget An Agency S Need Rates Like for most digital marketing services for ppc expect faster results often within 1 3 months since paid ads generate immediate traffic.